Overview
Atlanta Launch Event with audiovisual by Atlanta Pro Audio Video. We designed and executed an exciting release for The Porsche Macan. The concept consisted of creating videos that captured Porsche’s legacy, which then transitioned to an exciting countdown to the release. The launch coordinated several audiovisual pieces that had to be timed perfectly.
Atlanta Launch Event Technology
The focus was the car or the car that was under the cover. We projection mapped the car by manipulating the pixels to outline its every curve. Our projectors lit it up in a way that complimented the jungle theme while the lighting chases intensified the moment. Our custom media server and lighting controls were automated by MIDI control.
Summary
The guests were blown away! The General Manager had a well-attended launch event that made a visual impact and was raved about for several months!
Atlanta Launch Event Video
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